Current:Home > InvestKylie Jenner Is Ready to Build a Fashion Empire With New Line Khy -SummitInvest
Kylie Jenner Is Ready to Build a Fashion Empire With New Line Khy
View
Date:2025-04-12 04:44:47
Kylie Jenner has entered a new style era.
The Kardashians star has already built a beauty empire with her own eponymous cosmetics line, and now she's ready to take the fashion industry by storm. On Oct. 25, Kylie announced her new clothing line Khy, which will offer a variety of luxury items at a seemingly accessible price point (with everything is under $200).
"Khy is a homage to the limitless possibilities of fashion," the 26-year-old said in a statement. "We are breaking down barriers and will redefine the meaning of a fashion brand, with creativity and quality at a better price."
Khy's inaugural launch features 13 pieces, including faux leather pants, coats, tops and other outerwear, which range from sizes XXS to 4X. And while this collection was designed in collaboration with Namilia, the brand plans to partner with other creatives for future releases.
As she put it, "I wanted to make Khy a platform for our customers to have the opportunity to experience fashion through new designers and brands."
And although Kylie's new line is connected to big sisters Kim Kardashian and Khloe Kardashian's respective fashion brands—SKIMS and Good American—as she partnered with the same company that oversees their clothes, the Kylie Cosmetics founder made it clear that she's carving her own path.
"The whole line is really inspired by my personal wardrobe," Kylie told WSJ. Magazine in the November Innovators Issue, "and the different moods that I'm in."
At the end of the day, the reality TV star noted that her style choices are, well, her own.
"Creatively I have such a strong vision of what I want to look like and what I want to do and what I want to wear," she said. "There's really no one telling me what to do."
Ultimately, fashion shouldn't make you miserable. In fact, it's a philosophy Kylie has applied to her business practices.
"I never get too stressed about these things because...fashion is supposed to be fun," she told the magazine. "We're playing dress-up."
With that, keep reading to see Kylie's evolution over the years.
Sign up for E! Insider! Unlock exclusive content, custom alerts & more!veryGood! (819)
Related
- What to watch: O Jolie night
- Ex-Piston Will Bynum sentenced to 18 months in prison in NBA insurance fraud scheme
- Michigan attorney general to announce charges in investigation of former top lawmaker
- The Daily Money: Big cuts at Best Buy
- The White House is cracking down on overdraft fees
- Visa fees for international artists to tour in the US shot up 250% in April. It could be devastating
- Civil rights attorney demands footage in fatal police chase, but city lawyer says none exists
- 'American Idol' recap: First platinum ticket singer sent home as six contestants say goodbye
- Person accused of accosting Rep. Nancy Mace at Capitol pleads not guilty to assault charge
- Crystal Kung Minkoff announces departure from 'The Real Housewives of Beverly Hills'
Ranking
- Highlights from Trump’s interview with Time magazine
- Southern governors tell autoworkers that voting for a union will put their jobs in jeopardy
- International Debt Is Strangling Developing Nations Vulnerable to Climate Change, a New Report Shows
- Homeowners, this week of April is still the best time to sell your house — just don't expect too much
- Rams vs. 49ers highlights: LA wins rainy defensive struggle in key divisional game
- Man gets 4 death sentences for kidnapping, rape and murder of 5-year-old Georgia girl
- Israel says Iran's missile and drone attack largely thwarted, with very little damage caused
- Pamela Anderson to star opposite Liam Neeson in 'Naked Gun' reboot
Recommendation
Nearly 400 USAID contract employees laid off in wake of Trump's 'stop work' order
Indiana limits abortion data for privacy under near-total ban, but some GOP candidates push back
Low Wages and Health Risks Are Crippling the U.S. Wildland Firefighting Forces
Trump goes from court to campaign at a bodega in his heavily Democratic hometown
In ‘Nickel Boys,’ striving for a new way to see
Imprisoned drug-diluting pharmacist to be moved to halfway house soon, victims’ lawyer says
Katy Perry Reveals Amazing Singer She Wants to Replace Her on American Idol
Barbie craze extends to summer grilling with Heinz Classic Barbiecue Sauce